Getting Set Up
Googleâs free website traffic analysis system (Google Analytics) that gives a huge volume of information about your siteâs traffic, who comes there, how long they stay, where they go on the site.
Do they perform any âgoalsâ that you/we determine (like use a contact form or a quote form).
In short, if a web visitor does whatever you decide is the goal of your site, it can count as a âconversionâ.
While the service is free, getting your website set up on GA is important, and having someone whoâs extremely familiar with it is important to getting started.
Google Webmaster Tools
Googleâs suite of tools that give visibility into your site âon the webâ in terms of how many pages have been indexed by Googleâs bot, has your sitemap been submitted and updated (answer had better be âyesâ), are you taking advantage of any of the extra tools like structured data, cards etc?
Google Webmaster Tools is like a companion to Google Analytics, and ties in with it to help you get a fuller picture of whatâs happening with your website.
Also if there are any error theyâll show up here (like missing page errors etc.)
Weâre expert at setting up both of these tools.
We can even monitor them on a monthly basis for a subscription fee.
We can explain how it works â just drop us a line.